Skip to content

Mar 20, 2023

The Top 3 Threats to Fresh Produce Transportation by Chris Wilson

Chris Wilson, Vice President of Business Development at TA Services, contributed this article regarding “The Greatest Threats to Moving Fresh Produce” and how to overcome them. Visit FoodLogistics.com for the full article.

Whether the recent spike in popularity is due to increasing environmental concerns, personal wellness goals or something else, people are consuming more whole foods in their daily diet than ever.

Since childhood, we’ve been taught that eating fruits and vegetables is the cornerstone of a healthy lifestyle. Today, that lesson is a leading trend with consumers. Over the last decade, there has been a 500% increase in U.S. adults adopting a plant-based diet.

Whether the recent spike in popularity is due to increasing environmental concerns, personal wellness goals or something else, people are consuming more whole foods in their daily diet than ever. But before shoppers can pick up the abundance of plant-based items needed for a balanced diet and bring them home, produce must first survive the journey and the many factors that threaten its quality and shelf life.

Considering produce begins to deteriorate at the moment of harvest, the process of moving fruits and vegetables at the peak of freshness from farm to store shelves safely and timely involves a number of transportation logistics challenges. To meet intense deadlines and navigate ongoing supply chain disruptions, it’s crucial to partner with an experienced premier logistics partner. An experienced logistics partner has access to the best transportation methods and understands the constraints and what to prioritize when moving produce to get food on the table, no matter what challenges arise.

Here are three of the greatest threats to transporting fresh produce and how to overcome them…..

For the full article, visit FoodLogistics.com.

top 3 threats to fresh produce transportation