4 Tips for Creating Demand Planning Strategies for Disrupted Supply Chains

David Branson, VP of Managed Transportation Operations at TA Services, explains how utilizing data and partnering with a strategic 3PL provider can lead to accurate planning and execution when disrupted supply chains arise, providing the perfect balance. Visit Food Logistics for the full article.

Striking the perfect balance between supply and demand is a tricky equation, even without external disruptors such as a global pandemic, economic shifts and waves in the labor force. Missing out on revenue because an item is out of stock not only causes an immediate financial loss, but can also lead to the assumption that a business is unreliable.

While predicting the future is never an exact science, utilizing data and partnering with a third-party logistics (3PL) provider to strategize next steps when disruptions arise will keep each link in the supply chain connected, resulting in accurate planning and execution.

Integration is key for innovation

Implementing a demand planning strategy requires integrating the knowledge and efforts of suppliers, manufacturers, and logistics partners. Strategizing for the future assists in counteracting the bullwhip effect, a supply chain phenomenon describing how distorted information on one end of the chain can lead to detrimental ripple effects throughout the entire operation. […]

For the full article, visit Food Logistics…